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Project

Tivoli

Team

Run For The Hills

Role

Senior Graphic Designer

Type

Branding, Print, Digital, Web Design

2018/2019

Tasked with designing the identity for boutique cinema Tivoli. The logotype has a slight quirk, a lean to the left. We exploited this idiosyncrasy to create an adaptable pattern that become a brand device that used throughout the venue, on coasters and even a bespoke carpet in each of the screening rooms. An enigmatic supporting logomark was developed combing the outline of an eye with a double side key. Full of mystery and hinting of a secret members club that evokes the places cinema can take you. The eye logo is at the heart of the brand. Used as a mysterious teaser in the marketing campaign and also hidden discreetly around the venue and used with a cheeky wink in between the idents.

Tivoli . Idents . 1 / 27

Tivoli . Idents . 2 / 27

Tivoli . Signage . 3 / 27

Tivoli . Logotype . 4 / 27

Tivoli . Pattern . 5 / 27

Tivoli . Logomark . 6 / 27

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Tivoli . Branding . 8 / 27

Tivoli . Details . 9 / 27

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Tivoli . Gift Card . 14 / 27

Tivoli . Tickets . 15 / 27

Tivoli . Magazine . 16 / 27

Tivoli . Print Ad . 17 / 27

Tivoli . Bar . 18 / 27

Tivoli . Detail . 19 / 27

Tivoli . Branding . 20 / 27

Tivoli . Print . 21 / 27

Tivoli . Signage . 22 / 27

Tivoli . Bar . 23 / 27

Tivoli . Coasters . 25 / 27

Tivoli . Magazine . 26 / 27

Tivoli . Magazine . 27 / 27

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Salt Yard Group